The Seriously Cool Brand You Need On Your Radar

The Seriously Cool Brand You Need On Your Radar

If there’s one brand we want to find under the tree this year, it’s Nanushka. The Hungarian label has had a stratospheric rise to the top since 2016, with fashion girls clamouring to get their hands on some of their stylish knitwear, faux leather and accessories. Here’s everything you need to know about the label…
Photography: ALICE NEALE

The History

Founded by London College of Fashion graduate and Budapest native Sandra Sandor, the brand’s ethos is to create functional, stylish pieces that work hard in your wardrobe. Colourful faux leather pieces put the label on the map a few years back – now it’s best known for its great knitwear, androgynous layers and cult accessories.

The Style

The brand’s core collection features classics with an on-trend twist – think smart faux leather boilersuits, bell-sleeve oversized sweaters and high-neck satin maxi dresses. They’re glamorous, wearable and understated – perfect investment pieces if you’re after something timeless that still feels cool.

The Hero Pieces

This season, the brand’s the knitted, collared body has inspired a slew of copycat high street styles. Get the look by pairing one with a high-waisted midi skirt. Additionally, the SL team have been lusting after Nanushka’s knitted midi dress all season – with its oversized fit, slit details and multiple colourways, it’s the hard-working piece we all want.

ESTHER THEAKER

The brand’s core collection features classics with an on-trend twist, making perfect investment pieces if you’re after something timeless that still feels cool.

ALICE NEALE

The brand’s core collection features classics with an on-trend twist, making perfect investment pieces if you’re after something timeless that still feels cool.

ESTHER THEAKER

The Fans

From Katie Holmes to Irina Shayk, Dua Lipa to Hailey Bieber, the brand counts some of the world’s best dressed women among its fans. Make like the latter and put a casual spin on Nanushka’s classic coats by adding on-trend sweatsuits.

The USP

The faux leather pieces are a standout. Doing away with the traditional, cheap PU, Nanushka proves vegan leather can look seriously chic – from trousers to shackets, they may be an investment, but they’re so worth it. 

 

Visit Nanushka.com

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