The SL Directory: Florists
The SL Directory: Florists

The SL Directory: Florists

Finding a reliable florist that can match quality with price isn’t always as easy as it sounds – which is why we’ve put together a list of names who come highly recommended, many of which also deliver nationwide…
By Georgina Blaskey
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Image: @THEFLOWERBX

All products on this page have been selected by our editorial team, however we may make commission on some products.

Appleyard Flowers

Appleyard Flowers is a luxury floral and gifting company based in London. The site has an extensive selection of beautiful bouquets and gifts, including 50 options for special occasions like Valentine’s Day. Whether you’re looking for a hamper complete with chocolates or champagne, or just something to mark a special occasion, the site caters for every eventuality. We love the signature couture collection – the perfect centrepiece for any home. 

Nationwide delivery. Bouquets start from £30.

Visit AppleyardFlowers.com

FLOWERBX

FLOWERBX cut out the middlemen to ensure customers get the highest quality flowers for the best price. The online delivery service sources beautiful, fresh flowers and turns them into simple yet beautiful arrangements. The signature single flowers are a great choice if you know exactly what you’re after – think long-stem lilies, bunches of roses and unusual foliage like astilbe – while their flowers in a vase make a lovely gift. FLOWERBX also makes its own candles and home fragrance products, so if you’re after something extra special, add one to your order to turn it into a luxury gift set.

Nationwide delivery. Prices start from £35.

Visit FLOWERBX.com

Grace & Thorn

Grace & Thorn makes some of the most beautiful arrangements on this list, with flowers available for click and collect or nationwide delivery. Known for its unique styling, expect wild, yet sophisticated bouquets full of unusual fresh and dry flowers. ‘The Wes’ – inspired by iconic filmmaker Wes Anderson – is one of our favourites right now; with a mixture of seasonal flowers, eucalyptus and other foliage, it’ll elevate any coffee table. Finally, the teams hosts a range of workshops and events at the Hackney store, where you can learn how to recreate the same style and finish at home.

Nationwide delivery. Bouquets start from £35.

Visit GraceAndThorn.com

Jam Jar Flowers

Loved by interior designers and those in the know, Jam Jar Flowers is a creative studio based in south London that designs bespoke floral arrangements. If you’re looking for a company to create something beautiful for an event, the team will work with you to create special handtied bouquets or larger floral displays. Having exhibited at the RHS Chelsea Flower Show, Jam Jar knows exactly what goes into creating a standout display, and the southeast London studio also hosts one-to-one classes if you want to pick up some extra skills. 

Delivery available to select postcodes in London within an 8-mile radius of SE17. Bouquets start from £50.

Visit JamJarFlowers.co.uk

PM Flowers

Prewett Miller opened a flower shop on Connaught Street, just north of Hyde Park, in 1966 and quickly established itself as a London institution. Today, the florist is known as PM Flowers and remains family run. To create its bouquets, it sources blooms from England, Holland and Kenya via the Covent Garden market, keeping quality high all year round. 

Nationwide delivery Tuesday to Saturday; within five miles of the store, it delivers six days a week. Bouquets from £35.

Visit PMFlowers.co.uk

Grandirosa

Launched in 2014 by a three-person team working out of a small studio in Hackney, Grandirosa has grown to become one of London’s leading floral brands. Now operating out of a floral atelier on Chiltern Street, its abundant signature floral style and romantic hand-peeled roses are what keep customers coming back. Known for sourcing the best seasonal produce from premium suppliers and growers, Grandirosa creates beautiful bouquets for delivery across London, florals for private homes, show-stopping events, weddings and full scale installations.

Delivery throughout central London (Zone 1 and 2 only). The delivery price may vary depending on the destination. Bouquets from £100.

Visit Grandirosa.com

The Floristry
The Floristry

The Floristry

Offering a seasonal selection of wild-inspired bouquets in frosted pastel flowers jars, using the very best fresh and dried flowers and foliage, each arrangement from The Floristry is lovingly made to order, wrapped in signature fabric and delivered in a tote bag. Soon, you’ll also be able to become a member and access a range of events, from workshops and sound sessions to supper clubs and even full moon gatherings.  

Nationwide delivery & same-day in London. Bouquets start from £45.

Visit The-Floristry.com 

Paul Thomas

Founded in Mayfair in 1989, Paul Thomas is a family run business that makes exquisite creations for every occasion. Itsluxury design-led handtied bouquets are made by a team of master florists using the freshest, seasonal flowers – from simple red rose bunches, to elaborate pastel-hued displays, there’s a great selection to choose from. Nationwide delivery is complimentary, too – the perfect excuse to treat yourself or a loved one.

Nationwide delivery. Bouquets start from £75.

Visit PaulThomasFlowers.co.uk

Lavender Green Flowers

From Hermès to Chanel, Ferrari to Wimbledon, Lavender Green Flowers has been the fashion-forward choice for brands looking for creative, trend-led floristry since 1990. With a shop in Chelsea, as well as nationwide online delivery, everyone can enjoy the designer look at home. its hand-tied bouquets are expertly curated by master florists, using only the freshest, seasonal blooms. Plus, it also offers a wedding events service – so be sure to bookmark them if you have a special event coming up.

Nationwide delivery. Bouquets start from £70.

Visit LavenderGreen.co.uk 

Botanique Workshop

This florist and artisan gift store is on Exmouth Market between Clerkenwell and Islington. It was born out of owner Alice's dream of creating a space combining flowers and plants with a meticulously curated collection of handcrafted products. We love the Classic White and Muted Tones bouquets.

Nationwide delivery, seven days a week. Weekday delivery is free of charge. Bouquets from £52.

Visit BotaniqueWorkshop.com

Sage

Offering trailing arrangements full of colourful, delicate blooms, Sage bridges the gap between floristry and design, with form and texture at the forefront of everything they put together. The team works with corporate as well as private clients for parties, dinners, runways, gifting, weddings and more. Formed in 2018, Sage also champions female entrepreneurship, as well as improved diversity in the floral industry.

Delivery to London addresses only. Bouquets from £40. 

Visit SageFlowers.co.uk

Wild At Heart
Wild At Heart

Bramble & Moss

Bramble & Moss is an independent florist based in Richmond. The team place a high importance on using flowers in season. They love British favourites such as roses, peonies and hydrangeas, though you'll often find more unusual additions to their displays. There are also flower subscriptions and dried flowers available.

Local delivery from £8; nationwide from £16. Bouquets from £45.

Visit BrambleAndMoss.co.uk 

Wild At Heart

Led by the award-winning florist Nikki Tibbles, Wild At Heart is known for its luxury bouquets and bespoke floral arrangements. You might have spotted the brand at the entrance of luxury department store Liberty or be familiar with the store in Notting Hill - and they opened a new flagship on Weighhouse Street in Mayfair at the end of last year. Either way, the team creates stunning arrangements using a range of fresh flowers and seasonal foliage, with new collections launching regularly. You can choose blooms from the signature collection, or if you’re after something extra special, sign up to the subscription service – where each bouquet is designed by Nikki herself. 

Nationwide delivery. Bouquets start from £40.

Visit WildAtHeart.com

Scarlet & Violet

A firm favourite of the SL team, Scarlet & Violet is a go-to for unique arrangements. Based in Kensal Green, the brand was established in 2006 and now creates bold bouquets for special occasions and everyday moments, alike. You can call the team to discuss a bespoke arrangement or browse through the collection on site to choose a ready-made bouquet.

Next day delivery for local London postcodes; 3-5 days for nationwide delivery. Bouquets start from £125.

Visit ScarletAndViolet.com

Wild Things Flowers

Wild Things Flowers have created beautiful arrangements for the National Portrait Gallery, The Savoy and the Royal Opera House – and also make innovative and beautiful bouquets using quality flowers. You can shop a wide variety of flowers which are expertly arranged with seasonal foliage like eucalyptus, lemon leaf and ivy – ‘Always On My Mind and ‘Pink Sherbert’ are two of our favourites from the current offering. The team also caters to large orders and installations, so bookmark them for future events.

Nationwide delivery. Bouquets start from £125.

Visit WildThingsFlowers.co.uk

The Real Flower Company

For quality flowers you can rely on every time, The Real Flower Company has an extensive selection to choose from. From romantic Valentine’s Day bouquets to simple birthday flowers, you can filter the options by occasion or choose your bouquet based on same day delivery availability. The company also specialises in scented flowers, which are grown for their fragrance – the ‘Romantic Juliet Bouquet’ is one of our favourites. In addition to the floral offerings, you can also shop a range of gifts including candles, sparkling wine and Charbonnel et Walker chocolates. Everything comes from the company’s own Fairtrade and sustainable farms, so expect the flowers to be of the highest quality.

Nationwide delivery. Bouquets start from £44.

Visit RealFlowers.co.uk

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